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在农产品极大丰富的今天,特别是随着互联网的发展,各国、各地的农产品通过互联网走上了百姓的餐桌。面对消费者对农产品的需求、购买行为出现的差异,农产品生产者究竟如何在市场上站稳脚跟、求得生存和发展?高品质化随着生活水平的不断提高,人们对农产品品质的要求也越来越高,“优质优价”正成为新的消费动向。要实现农业高效、农产品优质,就必须实行“优质优价”高产高效的策略。要把引进、选育和推广优质农产品作为抢占市场的一项重要的市场营销策略,淘汰劣质品种和落后生产技术,以质取胜,以优生财。低成本化价格是市场竞争的法
Today, with abundant agricultural products, especially with the development of the Internet, agricultural products from all over the country and other parts of the country have come to the people’s table through the Internet. In the face of consumer demand for agricultural products, differences in purchasing behavior, how the producers of agricultural products stand on the market and survive and develop? High Quality With the continuous improvement of living standards, people’s requirements for the quality of agricultural products Is also getting higher and higher, “high quality price ” is becoming a new consumer trends. To achieve efficient agriculture and high quality agricultural products, we must implement the strategy of “high quality and low price” and “high yield and high efficiency”. It is necessary to introduce, select and promote high-quality agricultural products as an important marketing strategy to seize the market, eliminate inferior varieties and outdated production technologies, win by quality, and make good living. Low cost price is the law of market competition