一、撰写图书宣传文章的意义和作用1.扩大图书发行量市场经济条件下的编辑,不仅要对图书的质量负责,还要对图书的结果负责。所以,编辑要积极参与图书的宣传、促销工作。其中一个重要手段,就是写好图书宣传文章,引导读者选购、阅读所需要的图书。这个任务,只有编辑有条件完成。 First, the significance and role of composing publicity articles for books 1. Enlarging the circulation of books The editors in the market economy should not only be responsible for the quality of the books, but also be responsible for the results of the books. Therefore, editors should actively participate in the promotion of books and promotions. One of the important means is to write good books and publicity articles to guide readers to purchase and read the books they need. This task, only the editors have the conditions to complete.