截止2014年上半年,我国手机网民规模达到5.27亿,手机首次超越PC端,成为第一大上网终端设备。移动端的发展为互联网带来了第二波浪潮,在这波汹涌的浪潮中,传统的互联网产品正悄然进化,打造“极致的用户体验”成为了企业的第一出发点。用户时间的碎片化也使企业催生出更多的应用场景:手机游戏、移动购物、新闻资讯、互联网金融、生活服务、掌 As of the first half of 2014, the scale of China’s mobile Internet users reached 527 million. For the first time, the mobile phone surpassed the PC and became the largest terminal for accessing the Internet. The development of the mobile terminal has brought the second wave to the Internet. In this surging wave, the traditional Internet products are quietly evolving to create “the ultimate user experience” and become the first starting point for the enterprise. Fragmentation of user time also allows enterprises to spawn more applications: mobile games, mobile shopping, news, Internet finance, life services, palm