如何使报纸在激烈的市场竞争中立于不败之地,核心问题是要提升报纸的品味与质量,扩大报纸的受众面,最终被读者所认可。而培养一批名编辑、名记者,实施“名牌”战略,这是“以人为本”决胜市场的关键所在。 How to make the newspaper invincible in the fierce market competition? The core issue is to enhance the taste and quality of the newspaper and expand the audience of the newspaper, which is finally accepted by the readers. The training of a group of editors and famous reporters, the implementation of “brand name” strategy, which is “people-oriented” the key to winning the market.