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随着我国汽车市场的蓬勃发展,汽配产业也进入了前所未有的黄金发展期。但在激烈的竞争中如何适应多变的市场需求,如何面对实力雄厚的外来竞争者,如何运用现代化的技术手段降低生产管理成本、提高企业竞争力,是中国汽车汽配行业需要面对和思考的问题。超市在国内流通领域里是一种发展较快的新型业态。通过超市可以使商品直接与顾客见面,增加顾客对商品的了解,激发消费者的购物欲望,拓宽销售的机会。因此,超市受到了较大的欢迎,成为流通领域生机勃勃的运作机制。
With the vigorous development of China’s auto market, auto parts industry has also entered an unprecedented golden period of development. However, in the fierce competition, how to adapt to changing market demand, how to deal with powerful foreign competitors, how to use modern technology to reduce production management costs and improve the competitiveness of enterprises, China’s auto parts industry needs to face and thinking The problem. Supermarkets in the domestic circulation is a rapid development of new formats. Through the supermarket can make products directly meet with customers, increase customer understanding of the goods, to stimulate the desire of consumers shopping and broaden sales opportunities. Therefore, the supermarket has been greatly welcomed and has become a vibrant operating mechanism in circulation.