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本文以沭阳县花木产业电子商务发展的现状为基础上,着重研究了该产业存在贷款难、花木估值机构缺乏、花木产品风险大等融资难题,并提出了引入物流金融模式,创新融资方式,完善农村资产抵押制度,建立花木价值评估机构,普及林权、林木抵押登记,加强行业协会与金融机构和物流企业的关系等融资对策,从而更好地促进沭阳县花木产业电子商务的发展。
Based on the present situation of Shuyang County’s e-commerce development in Shuyang County, this paper focuses on the financing problems of the industry such as the difficulty of loans, the lack of valuation institutions for flowers and trees and the risks of flowers and trees, and puts forward the introduction of logistics finance mode, innovative financing mode, Improve rural mortgage system, the establishment of Huamu value assessment agencies, universal forest rights, forest mortgage registration, trade associations and financial institutions to strengthen the relationship between the financial and other financing strategies to better promote Shuyang County e-commerce industry.