法国百货商场四大经营法宝重连锁经营巩固地理优势由家族企业演化而来的法国大商场很早就意识到连锁经营的优势,最近几十年当中,法国已经形成了市内大商场、市郊大超市,各自雄踞一方的较为合理的商业布局,既避免了野蛮竞争,又维护了市容。舍弃价格战上档次搞创新在价格上,大型百货商场难以与超市、专卖店和工厂直销店较 French department store operations of the four major magic magic chain business to consolidate the geographical advantage Evolution of the family business by the French department store has long been aware of the advantages of chain management, in recent decades, France has formed a large mall in the city, the suburbs of large Supermarkets, each of which occupies a more reasonable commercial layout, not only to avoid the brutal competition, but also to maintain the city. Abandon the price war on the grade to engage in innovation In the price, large department stores and supermarkets, specialty stores and factory outlets more difficult