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为了加速开拓航天系统市场营销国际化进程，利于企业走进全球性经济大循环，以生动的事例介绍了成功的国外市场营销术：迎合消费者心理；售后服务的绝招；不断创新，独具一格；把注意力放在保持顾客上；树立竞争性战略市场营销观念，提出企业决策要具有运筹帷幄的四点思路。
In order to speed up the internationalization of the marketing of aerospace systems and help enterprises enter the global economic cycle, the successful overseas marketing techniques are introduced with vivid examples: to meet the psychological needs of consumers and the after-sales services; to continuously innovate and unique Grid; to focus on maintaining the customer; establish a competitive concept of strategic marketing, business decision-making to have strategist ideas.