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HBITV是一种与NGB兼容的互联网信息融合业务平台。行业发展趋势:网络IP化:支持宽带、窄带及无线等各种融合网。平台社交化:兼容性、扩展性、开放性……用户之间的应用分享、图片分享、视频分享、好友管理、信息交流,提升用户的使用粘性。应用商品化:能够融合不同开发商的应用,应用门类丰富,易于用户管理下载使用。用户个性化:支持用户定义电视界面,不是简单的收藏夹……终端傻瓜化:极好的用户体验,智能的用户感知,能迎合云媒体战略。业务多样化:信息流、媒体流、金融流泛媒体的包容……西安海数多媒体技术有限公司产品部市场部副总监杨基军
HBITV is an NGB compliant Internet information convergence business platform. Industry trends: IP network: support for broadband, narrowband and wireless networks and other convergence. Platform socialization: compatibility, scalability, openness ... application sharing among users, picture sharing, video sharing, buddy management, information exchange, enhance the user’s use of adhesive. Application of commercialization: to integrate the application of different developers, rich application categories, easy to download and use user management. User personalization: Support user-defined TV interface, not a simple favorites ... Terminal fools: excellent user experience, intelligent user perception, to cater to cloud media strategy. Diversification of Business: Information Flow, Media Flow, Inclusion of Financial Media and Pan-Media ...... Yang Jijun, Vice President, Marketing, Product Department, Xi’an Hi-Tech Multimedia Technology Co., Ltd.