论文部分内容阅读
视觉传达设计指的是在设计过程中,经巧妙、合理的构思与设计,将视觉形象加以有效运用,从而达到深化人心的效果。视觉思维模式创新是视觉传达设计中的基础,通过创新视觉思维模式能把相关的信息,更加准确地传递给观看者,保证观看者能够在视觉信息的刺激下,产生感染力与共鸣。当前人们为对视觉信息传达的要求越来越高,所以更需要通过不断创新视觉思维的创新,来满足人们对视觉传达设计的全新要求。本文就通过实践经验与相关文献参考,注重分析了视觉传达设计思维创新的基本概念,并提出提高视传达设计创新思维模式的有效措施,希望能够对相关人员有一定帮助。
Visual Communication Design refers to the design process, the clever and reasonable ideas and designs, the visual image to be effectively used, so as to deepen the people’s effect. Visual Thinking Mode Innovation is the basis of visual communication design. Through the innovative visual thinking mode, the relevant information can be more accurately transmitted to the viewer, ensuring that the viewer can generate appeal and resonance under the stimulation of visual information. At present, people are demanding more and more information on visual communication. Therefore, it is even more necessary to satisfy people’s new requirements for visual communication design by innovating the visual thinking constantly. Based on the practical experience and references, this paper analyzes the basic concepts of visual communication design thinking innovation and puts forward some effective measures to improve the creative thinking mode of visual communication design. It is hoped that this method can help some people concerned.