加拿大著名传播学者麦克鲁汉曾经把媒介形象地形容为“人体感官的延伸”。在现代社会中，作为人的“社会感官”的各类媒体越来越深刻地决定着我们的注意、我们的感知、我们的经验以及我们的知识。有研究表明，目前，人的80%以上的社会资讯和社会知识来自于传媒。而网络，作为拥 The famous Canadian scholar McCullough once described the media image as “an extension of human senses.” In modern society, all kinds of media, as the “social senses” of human beings, have increasingly and more determined our attention, our perception, our experience and our knowledge. Studies have shown that at present, more than 80% of people’s social information and social knowledge come from the media. The network, as the owner