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在文化遗产热浪的推动下,民俗村作为社会文化的结晶,是历史的源,历史的魂,满足了人们在物质生活相对充裕的情况下对精神文化的追求。2012年11月新昌县外婆坑村成为浙江省第二批非物质文化遗产旅游景区(民俗文化旅游村)。其优越的自然环境和颇有特色的少数民族风情,为其民俗旅游发展创造了客观条件。本文主要通过访谈法研究外婆坑村民俗旅游发展现阶段存在的问题,并提出引进旅游管理人才、完善基础配套设施等发展对策。
Driven by the heat waves of cultural heritage, the folk custom village, as the crystallization of social culture, is the source of history and the soul of history, and satisfies the pursuit of spiritual culture by people with relatively abundant material life. In November 2012, Xinchang County Grandma Village became the second batch of intangible cultural heritage tourist attractions (folk culture tourism village) in Zhejiang Province. Its superior natural environment and quite distinctive ethnic customs create an objective condition for the development of folk custom tourism. In this paper, we mainly study the problems existing in the current stage of the development of folk-custom tourism in Grandma and the Grandparents’ Village through interviews, and propose the development countermeasures such as the introduction of tourism management talents and the improvement of basic facilities.