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大学生刚刚从学校步入社会,社会经验和阅历不足,很难在残酷的社会竞争中获得优势。当前企业对自身员工的形象要求越来越高,因为员工的形象很大程度上代表了公司的形象。所以良好的职业形象能够帮助大学生提升就业竞争力,在激烈的社会竞争中获得一席之地。本文首先简述了职业形象的概念,了解了职业形象的定义和其包含的内容,然后列举出良好的职业形象对提升竞争力的帮助体现在哪些方面,最后指明了提升大学生职业形象的方法。
Students just entered the school from school, social experience and lack of experience, it is difficult to gain the advantage of brutal social competition. The current corporate image of their employees increasingly demanding, because the image of the staff to a large extent represented the company’s image. Therefore, a good professional image can help college students to enhance their employability and gain a foothold in the fierce social competition. This article first outlines the concept of professional image, understanding of the definition of the image of the occupation and its content, then cites what good help to enhance the competitiveness of the professional image is reflected in, and finally points out ways to enhance the professional image of college students.