当前,在“走转改”活动取得明显成效的前提下,如何走出特色、走出新意,并使其成为新闻界的常态,成为新闻工作者的自觉行动,是新闻战线面临的一个现实问题。本文紧密结合中央人民广播电台正在开展的《倾听中国》“走转改”系列报道,从具体实践展开深入探索与思考,对如何通过加强策划,提升水平,创新机制,促进“走转改”长效化;如何化被动为主动,在“走转改”行动中积极树立媒体责任、弘扬主流价值等问题进行了探讨。 At present, under the precondition of achieving remarkable results in the campaign of “turning around changes and turning around,” how to get out of the characteristics and get out of new ideas and make it become the norm in the media and become the conscious action of journalists is a realistic problem confronting the news front . This article, in close connection with the series of reports of “Listening to China” and “Turning to Reform and Transformation” which is being carried out by the Central People’s Broadcasting Station, explores and ponders over concrete practice and discusses how to go forward by strengthening planning, upgrading standards, innovating mechanisms and promoting “ Change the long-term ”; how to passively take the initiative in the“ move to change ”action to establish the media’s responsibility and promote mainstream values ​​and other issues were discussed.