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两年多来,我们厂坚持改革,争做市场竞争中的强者,从而摆脱了濒于破产的困境,获得了新的发展。一、竞争中求生存,必须抓转轨变型在“皇帝女儿不愁嫁”的统购包销体制下,市场为生产者垄断,对企业显示不出它的重要性。然而,在发展社会主义商品经济中,市场既是企业整个经济活动的起点,又是终点。只有树立明确的市场观念,企业才有方向。我们的企业在极度困难中,居危思变,就是以生产型向经营型转变为突破口。面对产品严重积压的情况,充实建立新产品开发、销售、质量管理三支队伍,进行了广泛的市场调查。从而清醒地看到:市场供求关系变化,竞争日趋激烈。电筒产品,国内市场是平转滞,出口是高亏产品。而我们厂的实力,无法与其它厂家竞争。必须扬长避短,趋利避害,发挥船小好掉头的优势。据此,
For more than two years, our factory has persisted in reforms and strived to become a strong player in market competition, thereby freeing itself from the predicament of bankruptcy and gaining new development. First, in order to survive the competition, we must grasp the transitional pattern under the unified purchasing and underwriting system of “the emperor’s daughter does not marry”. The market is monopolized by the producers and it is of no importance to the enterprise. However, in the development of the socialist commodity economy, the market is both the starting point and the end point of the entire economic activity of the company. Only by establishing a clear market concept can companies have a direction. Our company is in extremely difficult situations, changes in crisis, and changes from a production model to a business model. In the face of a serious backlog of products, three teams of new product development, sales, and quality management were established and extensive market surveys were conducted. So clear to see: changes in market supply and demand relations, the increasingly fierce competition. Flashlight products, the domestic market is sluggish, export is a high-loss products. The strength of our factory cannot compete with other manufacturers. We must avoid weaknesses, seek advantages and avoid disadvantages, and give full play to the advantages of a small ship. Based on this,