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众所周知,营销是房地产运作过程中的重要一环。好的营销策略可以实现房地产开发利益的最大化,而如何在项目营销推广中出奇制胜,也使项目操盘者大伤脑筋。据悉,在市场竞争日益激烈的今天,房地产的营销费用已经突破了常规的项目总价值2％的原则,在深圳,这个比例已经达到了6％;在广州,这个比例更是达到
As we all know, marketing is an important part of the real estate operation process. Good marketing strategy can maximize the benefits of real estate development, and how to surprise the project marketing promotion, but also make project trader greatly headache. It is reported that in an increasingly competitive market today, real estate marketing costs have exceeded the conventional 2% of the total value of the project principle, in Shenzhen, this ratio has reached 6%; in Guangzhou, the proportion is reached