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目前,以明星参与、闯关夺奖、才艺拼盘等为卖点的传统综艺栏目遇到了发展瓶颈。与此同时,以河南卫视的《梨园春》、中央电视台的《过把瘾》、安徽卫视的《相约花戏楼》、陕西卫视的《秦之声》等为代表的电视戏曲综艺栏目收视率不断上升,倍受瞩目。因该类型栏目的主持人在来源、形象定位、文化内涵等方面有着自身质的规定性,故应将其作为一个特殊的群体加以研究,使其为栏目的进一步发展起到积极的推动作用。具言之,必须致力于以下几个方面:首先,应拓展主持人的来源,广纳人才;其次,应在外在包装、言语表达方式和文化内涵等方面对其进行符合戏曲艺术自身特点的形象定位;再次,还应从个性化培育、整体性提升、主体性建立三个层面对其进行锻炼和打造,以期在实践中适时调整主持人的行为方式,完善自身的素养和技能,寻求延展与超越,延长其主持生涯。
At present, the bottleneck has been encountered in the traditional variety section featuring celebrities participating, winning awards through competitions, and plaiting talent. At the same time, the TV drama variety program ratings represented by “Liyuan Spring” of Henan Satellite TV, “overdue addiction” of CCTV, “the similar flower play building” of Anhui Satellite TV and “Qin Voice” of Shaanxi TV and so on Rising, attracting much attention. Since the moderators of this type of column have their own provisions in terms of source, image orientation and cultural connotation, they should be studied as a special group to make a positive impetus for the further development of the column. In short, we must devote ourselves to the following aspects: Firstly, we should expand the source of the host and attract more talents; secondly, we should make the image suitable for the characteristics of traditional opera in terms of external packaging, expressions and cultural connotation Thirdly, we should train and build it from the three levels of individualized cultivation, integral improvement and subjectivity, with a view to adjusting the mode of conduct of the moderator timely, perfecting our own qualities and skills and seeking to extend and surpass , To extend its hosting career.