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新闻策划是当代传媒常用的为做好新闻采编工作而采取的策划手段,其目的是力求使新闻报道显得更有广度、深度和系统性,以满足谈者多方向的新闻信息需求。这一类的新闻,使新闻采编突破了一些传统思维的约束,集中体现了一种新的新闻采编理念,让新闻走向一个更高的发展层面。这就是人们所谓的新闻策划。报纸新闻策划按照新闻规律进行正确的舆论引导,允分发挥新闻采编的主观能动作用,对新闻事实进行精心谋划与安排,能有效地提升新闻纸的新闻含量和受众关注度,有利于筑牢报纸在读者中的地位。近年来,随着我围商品经济的发展和公共关系学科的兴起,策划
News planning is a common planning tool used by contemporary media to make news compilation and editing work. Its purpose is to make the news coverage more extensive, in-depth and systematic so as to meet the needs of newsreaders in various directions. This kind of news makes the news collection and editing break through the constraints of some traditional thinking, and embodies in a concentrated way a new concept of news gathering and editing so that the news takes a higher level of development. This is what people call the news plan. The newspaper news planning carries on the correct guidance of public opinions in accordance with the laws of press, giving full play to the subjective initiative of news gathering and editing, and carefully planning and arranging the news facts, which can effectively raise the news content and the audience’s attention of newsprint, Readers in the position. In recent years, as I surround the development of commodity economy and the rise of public relations disciplines, planning