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随着企业国际化进程的不断加快,知识经济深入发展,知识产权对经济和社会的推动作用已经越来越大,知识产权对于企业的重要作用更加明显。随着市场经济全球化的快速发展,知识产权这一企业重要的无形资产,逐渐成为衡量企业竞争力的因素之一。因此,加强知识产权保护、避免知识产权纠纷,对于企业的可持续发展是非常重要的。本文对企业进行知识产权保护的重要性进行阐述,分析其存在的问题,并总结出企业加强知识产权保护的策略。
With the continuous acceleration of the internationalization of enterprises and the deepening development of knowledge economy, the role of intellectual property in promoting economy and society has become more and more significant. The important role of intellectual property in enterprises is even more obvious. With the rapid development of the globalization of market economy, the important intangible assets of an intellectual property enterprise have gradually become one of the factors that measure the competitiveness of enterprises. Therefore, strengthening the protection of intellectual property rights and avoiding disputes over intellectual property rights are very important to the sustainable development of enterprises. This paper elaborates the importance of protecting the intellectual property of enterprises, analyzes the existing problems and concludes the strategies of enterprises to strengthen the protection of intellectual property.