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五十年代,日本相机为了在还不太热衷摄影的美国打开市场,决定培训用户,引导消费。他们纷纷派出技术人员深入美国城市、乡村,免费举办各种摄影知识讲座。一时间,各种摄影速成班、摄影爱好者沙龙风靡全美,许多中肯年人成为摄影迷。日商适时推出相机租用和有选择的馈赠,让美国人民领略到日产相机的优点。不久,日产相机大量涌进美国,使传统的德国货节节败退。在现代企业竞争越来越激烈的市场背景下,要想占领市场,赢得用户,切莫忘记培训用户,特别是一些技术性强、工艺复杂、使用和维修困难的产品,更需要重
In the 1950s, Japanese cameras decided to train users and guide consumption in order to open the market in the United States, which is not yet keen on photography. They have sent technicians to the cities and villages of the United States and held various lectures on photography knowledge for free. For a time, a variety of photography crash classes and photo enthusiasts were popular in the United States, and many of them became photographers. Japanese companies launched camera rentals and selected gifts as appropriate to allow the American people to appreciate the advantages of Nissan cameras. Soon, a large number of Nissan cameras flooded into the United States, causing traditional German goods to retreat. In the increasingly fierce market competition of modern enterprises, in order to occupy the market and win users, do not forget to train users, especially those products that are technically strong, have complicated processes, and are difficult to use and maintain.