随着电子商务与互联网的快速发展,网络银行也获得突飞猛进的发展。网络银行的推广和应用在经营格局、经营方式、经营理念等方面影响了传统银行的发展。本文以阐述网络银行经营形式为切入点,分析网络银行对我国传统银行发展的影响,研究和探索推动我国网络银行持续发展的具体策略。 With the rapid development of e-commerce and the Internet, online banking has also achieved rapid development. The promotion and application of internet banking have affected the development of traditional banks in terms of business pattern, mode of operation and business philosophy. This paper elaborates the form of online banking business as an entry point, analyzes the impact of online banking on the development of China’s traditional banking, and studies and explores the specific strategies to promote the sustainable development of China’s online banking.