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进入二十一世纪以来,网络高速发展,新闻获得的便捷性和视频媒介的声画结合的优越性给传统的纸媒、广播播音行业带来了冲击,对相关从业人员也提出了新的挑战与要求。作为传达信息、传播知识的广播播音行业并不会消失,但采取措施,克服不利的大环境因素,吸引更多的观众,提高播音主持的效果是每个广播播音主持人员应该做出的努力。广播播音主持应提高听众注意,增强播音主持的能力和技巧。
Since the beginning of the 21st century, the rapid development of the Internet, the convenience of obtaining news and the combination of the sound and the picture of the video media have brought the impact to the traditional paper media and radio and broadcasting industries, and also posed new challenges to the relevant practitioners. Claim. As a radio and television broadcasting industry that transmits information and disseminates knowledge, it will not disappear. However, measures taken to overcome unfavorable environmental factors, attract more audiences and improve the effectiveness of radio hosts are the efforts that every radio and television presenter should make. Broadcast radio host should raise the listener’s attention, enhance the ability of broadcast host and skill.