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“读者兴趣”——编辑工作的出发点,任何一个编辑都需要了解读者的兴趣,没有读者兴趣的书籍和期刊,就不会有好的出版和编辑效果。近几年,读者对图书的兴趣经历了这样几个明显变化:粉碎“四人帮”后的一段时期数理化热,随着对外开放而兴起的外语书热,以后的武打书热、惊险小说热、西方文化热等等。当然这仅仅是读者兴趣的一个变化过程,实际上读者兴趣,往往因不同地区和单位,以及老、中、青、幼其兴趣大不一样,这说明掌握和研究读者兴趣,对每一个编辑都是非常重要的。有人认为,读者兴趣是捉摸不定的,实际上任何读者的兴趣
“Reader’s Interest” - the starting point of editing, any editor needs to understand the reader’s interest, books and journals without readers interest, there will be no good publishing and editing results. In recent years, the reader’s interest in books has undergone several obvious changes: the period of smashing the “Gang of Four” after a period of physical and chemical heat, with the opening up to the rise of foreign language books, hot book writing after the war, Western culture and so on. Of course, this is merely a process of change in reader’s interest. In fact, readers ’interests are often greatly different because of their interest in different regions and units as well as senior, middle, young and middle-aged children. This shows that mastering and studying readers’ interests is of great importance to every editor is very important. Some people think that the reader’s interest is unpredictable, in fact, any reader’s interest