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未来狮全球创意大赛迎来了自己的第八年。它为年轻创意人才提供了一个展示自我的平台,并开启职业生涯的契机。2013年6月11日,AKQA将“年度未来狮学校奖”(Future Lions School of the Year)殊荣授予了位于德国汉堡的的迈阿密广告学院。迈阿密广告学院德国分校区在本次广告节比赛中入围决赛作品件数最多。这是该学校连续三年赢得此项荣誉。自AKQA与戛纳国际创意节合作以来,这是AKQA第八年主持举办“未来狮”(Future Lions)。一年一度的未来狮大赛要求参赛学生以五年前完全不可能实现的方式为某个品牌设计一个广告创意。今年的大赛主题为“掌控命运,把握未来”。大赛共收到1,500名来
The Lions Global Innovation Contest ushered in its eighth year. It provides a platform for young creative talent to show themselves and open up careers. On June 11, 2013, AKQA awarded the “Future Lions School of the Year” award to the Miami Advertising Institute in Hamburg, Germany. Miami Advertising School Germany campus in the Ad Festival competition finalist the largest number of entries. This is the school won this honor for three consecutive years. This is AKQA’s eighth year hosting the Future Lions since AKQA collaborated with Cannes Lions International Festival of Creativity. The annual Lion Contest for the Future requires participating students to design an advertising idea for a brand in a way that would have been impossible five years ago. This year’s contest theme for “control of destiny, grasp the future ”. The contest received a total of 1,500