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民间美术的造型语言是对现实事物的加工和再创造,独具特色,又受民间文化、环境和人们思想观念的影响。中国地大物博,各个地区都有独具一格的民间美术,形成了中国民间美术造型语言多元化的特征。文章指出,通过删繁就简,提炼出民间美术的造型语言,从根本上掌握民间美术的造型方法,并与现代平面设计相结合,有助于创作出富有民族化风格的现代平面设计。
The modeling language of folk art is the processing and re-creation of the realistic things, unique and influenced by the folk culture, environment and people’s ideas. The vast territory of China, all regions have their own unique folk art, forming a Chinese folk art modeling language diversity characteristics. The article points out that it is helpful to create a modern graphic design with a rich national style by means of exaggeration, simplifying the stylistic language of folk art, and fundamentally grasping the modeling method of folk art, combining with modern graphic design.