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近几年来,民间艺术作为中国古老文化的一种载体,受到越来越多的人们的重视。笔者此次设计的目的主要是围绕宣传和展示中国民间美术的目的,力求以一种崭新的民间工艺品种,通过包装的设计来诠释中国古老的民间美术作品,让更多的人了解中文传统文化。在此笔者走访河南淮阳当地的泥泥狗制作村落,通过研究其实物特点,结合民俗包装的形式借此推广中国平原地区的传统文化,用现代人的设计理念去解读民间艺术的独特韵味,让更多的人领略泥泥狗的艺术魅力,并由此引发对人类的起源更多探索。
In recent years, folk art as a carrier of Chinese ancient culture has received more and more people’s attention. The purpose of this design is mainly to promote and display the purpose of Chinese folk art, and strive to use a new variety of folk crafts, through the packaging design to interpret the ancient Chinese folk art works, so that more people understand the traditional Chinese culture . In this paper, I visited the local clay mud dog village in Huaiyang, Henan Province. Through the study of its physical characteristics, the folk culture was combined with folk packaging to promote the traditional culture in the plain of China. With the modern design concept, Let more people enjoy the artistic charm of mud dogs, and thus lead to more exploration of the origins of mankind.