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雷士照明不只是一家依靠艰苦奋斗而成功的事业驱动型公司,更是一家把成功“规划”出来的理念驱动型公司。有人说,企业未来的战争会是商业模式的战争。雷士照明不管是资源的整合,还是多方的共赢,还是权益所有者各方的制衡,这都完美的演绎了“理念驱动型”商业模式的精妙。作为这个商业模式的设计者,吴长江不只是在经营一个公司,他还在经营一个系统。这是一个以人性和利益交叉在一起的复杂的系统。如果把它平面化,那横切面就是一部充满温情人性和和谐利益的电影,而吴长江就是其中的导演。作为核心中的核心,全盘统筹雷士照明发展方向的“大家长”吴长江,是如何把这家成立才12年的公司“规划”到如此成功的呢?本期封面故事中,我们将和您一起揭秘吴长江和他的雷士照明“理念”和“实践”相依相长的创业史……
NVC is not just a business-driven company that relies on hard work, but also a concept-driven company that succeeds in “planning” out. Some people say that the future of business enterprises will be the war business model. NVC lighting, whether it is the integration of resources, or multi-win-win situation, or the balance of checks and balances of all rights and interests of the owner, which are perfect interpretation of the “philosophy-driven” business model sophistication. As a designer of this business model, Wu Changjiang is not just running a company, he is still running a system. This is a complex system that intersects with humanity and interests. If you flatten it, that cross-section is a film full of tender humanity and harmonious interests, and Wu Changjiang is one of the directors. As the core of the core, the overall plan for the development direction of NVC lighting is how to make this “12-year-old company” planning “so successful in this cover story , We will uncover with you the entrepreneurial history that Wu Changjiang and his NVC lighting ”philosophy“ and ”practice" depend on each other.