新世纪的手机消费已日益呈现出时尚化的一面,追求时尚外观的同时换机时间也越来越短。另外随着3C融合趋势的增强和3G时代临近,消费者对手机的功能也提出了新的要求,多媒体信息整合和实时沟通娱乐的需求变得愈加明显。随着市场的逐步成熟,手机消费也已展现出更加理性的一面。 The consumption of mobile phones in the new century has been increasingly showing a fashionable side, the pursuit of fashionable appearance while the replacement time is getting shorter and shorter. In addition, with the trend of 3C convergence and 3G era approaching, consumers have put forward new requirements for the functions of mobile phones. The demand for multimedia information integration and real-time communication and entertainment has become even more obvious. As the market matures, mobile spending has also shown a more rational side.