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今年“两会”期间,一条有关广告的提案引发了媒体与公众的广泛关注:全国人大代表、中央人民广播电台播音主持指导委员会副主任方明,在天津代表团参与审议政府工作报告时建议,央视一套和各地方电视台首套节目全部禁播广告,以公平的姿态投入到新闻报道工作中,实现做“纯新闻”的目的。原以为在商业社会中,这会是个让人一笑而过、不值得讨论的的话题,孰料竟有超过七成网友在人民网发起的相关调查中表示赞成。广告本无过,我们的生活也离不开广告。那么,是什么让公众对广告产生如此强烈的抵触情绪?如果完全以政府财政支出来维持运转,在中国这样的国情下是否具有可行性?开支出来维支
During this year’s “two sessions,” a proposal on advertising has aroused widespread media and public attention: Fang Ming, deputy director of the National People’s Congress and the Central People’s Broadcasting Station’s Steering Committee, suggested in a Tianjin delegation’s participation in the deliberation of the government work report , A set of CCTV and the first set of programs of all local television stations banned advertising in a fair manner and put it into the work of news reports so as to achieve the goal of “pure news”. It was thought that in a commercial society, this would be a laughingstock and not worth discussing. As one might expect, over 70% of netizens expressed their approval in the relevant survey initiated by People’s Daily Online. Advertising without this, we can not live without advertising. So, what makes the public have such a strong resistance to advertising? If the government to maintain full operation of fiscal spending, in the context of China is feasible or not?