品牌是用以识别不同的产品或服务,使之与竞争对手的产品或服务区别开来的符号、质量和形象。品牌作为一种经济现象,它随着社会生产力发展的不同发展阶段而有内容、形式的不同,它是市场竞争的必然结果。教育品牌是学校的名称和标志,是为教育消费者提供的教育服务以及培养教育消费者的各项要素总和。社区教育品牌学习项目创立的核心应以社区人的教育培训 A brand is the symbol, quality, and image that distinguishes a different product or service from a competitor’s product or service. Brand as an economic phenomenon, with different stages of development of social productive forces, content and form are different, it is the inevitable result of market competition. An educational brand is the name and logo of a school, the sum of the educational services provided to educate consumers, and the various elements that educate consumers. Community education brand learning project should be the core of community education and training