热水器行业经过这几年的洗礼,应该说阵营的划分更清楚了,相对于其它行业而言,市场竞争表现得更为理性。基本上,从2005年以来,主流品牌都开始突破狭义的营销竞争,服务竞争成为各品牌接近消费者的一个重要手段。服务说起来简单,但要做好却是一件不容易的事情。很多企业都在探讨着服务究竟应该怎么做,记者在这里向大家介绍A.O.史密斯的客户关怀中心的情况,把行业大品牌的做法展示给业界。 After years of baptism in the water heater industry, it should be said that the division of camps is clearer. Compared with other industries, market competition has become more rational. Basically, since 2005, mainstream brands are beginning to break the narrow marketing competition, service competition has become an important means of proximity to consumers of all brands. Service is easy to talk about, but it is not easy to do it well. Many companies are exploring the service should be how to do, the reporter here to introduce A.O. Smith’s Customer Care Center, the practice of the industry to show the brand to the industry.