上周末,我应邀出席威海一家知名房地产商董事长的宴会。席间有一位业内朋友问我:“中国最大钓具企业的年销售额在世界上能排第几名?”闻之愕然!他这一问触及我们的痛处。我们总是在说,中国钓具出口产品占据了世界用量的80%,绝大多数是以OEM形式生产,而在国际钓具市场上鲜见我们自己的品牌,我们与国际知名品牌没有同比性。 Last weekend, I was invited to attend a banquet by the chairman of a well-known real estate company in Weihai. During the meeting, there was an industry friend who asked me: “Is the annual sales amount of the largest fishing tackle enterprise in China ranked in the world?” "The stunned! This question touches on our pain. We always say that China’s fishing tackle export products account for 80% of the world’s consumption. Most of them are produced in the form of OEMs. However, we rarely see our own brands in the international fishing tackle market. We do not have any comparison with international famous brands.