论文部分内容阅读
多媒体信息时代,传媒竞争空前激烈,为了在近乎惨烈的竞争中占据有利地位,各媒体使出了浑身解数。报刊纷纷改版扩容,内容形式不断翻新;电视台实行频道专业化,力求做大做强;互联网异军突起,凭其自身的独特优势,攻城略地,抢占先机。而近些年媒体对观点输出的重视,也成为媒体竞争的一个亮点,面对激烈的竞争,以短平快新闻为特色
In the era of multimedia information, media competition is unprecedentedly fierce. In order to occupy a favorable position in the almost fierce competition, the media has done all it can to solve it. The newspapers and magazines have been revised and expanded one after another, and the contents have been constantly refurbished. Television channels have been specialized in the channel and are making themselves bigger and stronger. The Internet has emerged as a unique city with its unique advantages. In recent years, however, the media’s emphasis on output of opinions has also become a bright spot in media competition. In the face of fierce competition, it features short and fast news