论文部分内容阅读
近几年,我国旅游业发展的环境发生了改变,使得当代旅游业的文化内涵和延伸日益充实,进而使得旅游业成为一种综合性较轻的经济形态。全文阐述了旅游标准化的基本概念,以及国内外当前旅游标准化的发展现状,并针对性地提出实现我国旅游标准化的措施,包括实现旅游经济的有效转变、建立相关的标准化体系、强化评定标准的推广以及完善评估体系等措施。
In recent years, the environment for the development of tourism in our country has undergone changes. As a result, the cultural connotation and extension of contemporary tourism have been increasingly fulfilled, making tourism a more comprehensive and lighter form of economy. The full text expounds the basic concepts of tourism standardization and the current development of tourism standardization at home and abroad, and puts forward some measures to standardize tourism in our country, including the effective transformation of tourism economy, the establishment of related standardization system and the promotion of evaluation standards And improve the assessment system and other measures.