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党的十七大报告指出:“当今时代,文化越来越成为民族凝聚力和创造力的重要源泉、越来越成为综合国力竞争的重要因素,丰富精神文化生活越来越成为我国人民的热切愿望。”企业文化是在企业长期的发展过程中形成的,是沉淀在企业员工心目中的一种价值理念,是一种文化的哲学,在开创中国特色社会主义事业新局面的进程中,企业文化更彰显示其力量和功能,可以这样说,一个没有优秀企业文化的企业是不可能具备强大的市场竞争力的。
The report of the 17th CPC National Congress pointed out: “In today’s era, culture has increasingly become an important source of national cohesion and creativity. It has increasingly become an important factor in the competition for comprehensive national strength. It has become more and more eager to enrich the spiritual and cultural life of our country’s people Aspirations. ”Corporate culture is formed in the long-term development of enterprises, is a value concept that is settled in the minds of employees, is a cultural philosophy, in the process of creating a new situation in the cause of socialism with Chinese characteristics, The corporate culture shows its strength and function. It can be said that an enterprise without an excellent corporate culture can not have a strong market competitiveness.