到2012年,预计新浪将为微博砸下1.6亿美元的投入。但到目前,这些投入并未给新浪带来想象中的利润,新浪仍未摆脱3年前只依靠广告收入的困境。从2011年年初的80美元一路攀升至当年4月的135美元,之后一路下跌至50美元——新浪微博的发展是影响新浪股价的最重要因素。微博,曾经让新浪这家老牌门户网站看到了重生的曙光,坚实的用户基础和活跃度也为资本市场提供了充分的想象空间。在问世三年之后,背负着沉重业 By 2012, Sina is expected to drop $ 160 million for Weibo. But up till now, these inputs have not brought the imagined profit to Sina, Sina has not got rid of the predicament that relied on advertisement income only 3 years ago. From $ 80 in early 2011 to $ 135 in April of that year, and then dropped to $ 50 all the way - the growth of Sina Weibo is the most important factor affecting Sina stock price. Weibo, once let Sina this veteran portal saw the dawn of rebirth, a solid user base and activity for the capital market also provides ample room for imagination. Three years after its launch, it carries a heavy industry