诚信是人与人交往的基石,也是社会得以和谐发展的基础。然而随着社会的发展,无论在东方还是西方都存在一定程度上的诚信缺失。中国古代诚信思想内含丰富,特别是先秦文化中蕴含着丰富的诚信理念。而先秦诚信思想对当代诚信建设又有一定的启示,但是由于时代的差距,先秦诚信思想也必存在着局限性。 Honesty is the cornerstone of human interaction, but also the basis for the harmonious development of society. However, with the development of society, there is a certain degree of lack of honesty both in the East and in the West. Ancient Chinese thought of honesty is rich in content, especially pre-Qin culture contains a wealth of good faith concept. However, the thought of sincerity and trustworthiness in the pre-Qin Dynasty has some enlightenment on the construction of contemporary honesty. However, due to the disparities in the times, the thought of prestige and honesty must have limitations.