论文部分内容阅读
信息革命带给企业一个全新的信息环境,即现实与虚拟并存的复合型信息环境,这使企业面临的内、外部环境的不确定性更加突出。作为消除不确定性的战略管理,其整个过程需要信息的支撑,这就为竞争情报与企业战略管理的互动和融合提供了基础。信息技术在竞争情报与企业战略管理的过程中的应用为这种互动和融合提供了技术支持,产生了新的企业战略管理模式。
Information revolution brings a brand-new information environment to enterprises, that is, a complex information environment in which reality and virtual coexist, which makes enterprises more uncertain about the internal and external environment. As a strategic management to eliminate uncertainty, the whole process needs the support of information, which provides the basis for the interaction and integration of competitive intelligence and strategic management. The application of information technology in the process of competitive intelligence and enterprise strategic management provides technical support for such interaction and integration, resulting in a new enterprise strategic management mode.