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传统纹样是我国文化艺术宝库中十分重要的组成部分,体现了深刻的民族特色。在现代社会,传统纹样的应用领域越来越广泛,在平面设计中的运用也逐渐成熟。本文简要阐述了传统纹样的艺术特点,例如形态和颜色多样化、有吉祥喜庆的寓意,以及可通过平面来展示的特点。并详细分析了传统纹样对平面设计的影响,即对平面设计的图形设计、印刷工艺、以及包装等细节的影响。
The traditional pattern is a very important part of our treasure house of culture and arts, embodying profound national characteristics. In modern society, the application of traditional patterns is more and more widely used in graphic design has gradually matured. This article briefly describes the artistic features of traditional patterns, such as the diversity of forms and colors, the symbol of good fortune, and the features that can be displayed on a flat surface. The influence of the traditional patterns on the graphic design is analyzed in detail, that is, the influence on the graphic design, the printing technology and the packaging details of the graphic design.