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本研究旨在理解大数据的内涵及其影响,将中西哲学文化比较和麦克卢汉新媒介研究方法纳入大数据的讨论范围,文章从大数据的特点、方法、价值以及相关质疑等深入理解大数据,结合舍恩伯格提出的大数据思维方法的三大转变,即强调整体而非细节、重视事物的模糊性价值以及“相关关系”先于因果关系,分析它与美国哲学家安乐哲和郝大维提出的中国传统思维的动态宇宙观和“关联思维”的关系,试图将大数据与中国思维放在思维方式的层面进行考察。本文认为大数据时代可以从中国传统智慧中发掘更多可利用的经验和方法,从中预见大数据未来发展可能出现的机遇、问题以及对策。
The purpose of this study is to understand the meaning of big data and its impact, and to compare the philosophy and culture of China and the West and the research methodology of McLuhan’s new media into the scope of the discussion of big data. The article deeply understand big data from the characteristics, methods, values and related questions of big data, Combining with the three big changes Shyberg put forward in the big data thinking method, emphasizing the whole rather than the detail, paying attention to the fuzziness value of things and “related relationship ” prior to the causal relationship and analyzing the relationship between it and the American philosopher An Le Zhe and Hao Dawei proposed the relationship between the dynamic cosmology of Chinese traditional thinking and “relational thinking”, attempting to examine the relationship between big data and Chinese thinking at the mode of thinking. This paper argues that the era of big data can discover more available experiences and methods from the Chinese traditional wisdom and foresee the opportunities, problems and countermeasures that may emerge in the future development of big data.