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3月15日出版商周刊据全球书业市场调研公司尼尔森近日发布的数据显示,美国童书市场上非虚构类图书的出版数量逐年增加,在许多独立书店,此类书在少儿书中已占10%~15%的比例,且仍在持续增长。“出版社深度开发少儿非虚构类图书,从细分品种上做文章,书店开辟专区,进行营销,这些因素共同促进了市场的进一步增长。”尼尔森图书及娱乐公司新业务开发部总监克里斯汀·麦克林如是表示。“美国少儿非虚构类纸质书过去两年的销售一直稳定在5500万册,其中一些图书还成为市场爆款。”
March 15 Publisher Weekly According to data released by Nielsen, a global book market research firm, the number of non-fiction books published in the US children’s book market has been increasing year by year. In many independent bookstores, such books have accounted for 10 % ~ 15% of the ratio, and is still continuing to grow. “Press depth development of children’s non-fiction books, make a fuss from the breakdown of varieties, bookstores to open up special areas, marketing, these factors together to promote further market growth. ” Nielsen Book and Entertainment Company Director of New Business Development LISTIN MICHELIN said. “The sales of non-fiction children’s books in the United States have remained steady at 55 million copies in the past two years, and some of them have also become market explosions.” "