在2016年很多大品牌公司和新媒体发布了一系列关于新媒体营销视觉形象的重要性,以及与营销密切合作的文章,其核心问题就是让有效的品牌视觉形象在企业内部新媒体营销中呈现良好的影响,已达到品牌视觉形象可视化、人文化、地域化、文学化、科技化、艺术化、品位化等,来和销售拉动紧密的联系。这一年的探索让我们相信主流品牌公司不仅在品牌视觉形象中发生变化,同时在企业内部营销管理模式中也将会变化,将产生一个针对新媒体营销的管理组织和针对新媒体营销所呈现出来的的品牌视觉形象设 In 2016, a number of big-name brands and new media released a series of articles about the importance of the visual image of new media marketing and their close collaboration with marketing. The core issue is to make effective brand visualization appear in new media marketing within the enterprise Good influence has reached the brand visual visual visualization, human culture, regionalization, literary, science and technology, art, quality and so on, and sales to pull the close contact. This year’s exploration led us to believe that not only do mainstream brand companies change in the brand’s visual image, but they also change in their internal marketing management model, resulting in a management organization targeting new media marketing and new media marketing Out of the brand visual image design