创意产业可以提供丰富的文化产品,以满足人们日益迫切的文化和精神需求。创意产业领域已出现跨国文化企业,文化产品的生产、制作和消费都出现跨地区、跨国界的合作,一个全新的创意产业生产力空前扩张的时代正在到来。在这个特定的时代背景,如何抓住机遇,实施创意中国行动,从而大大提升我国产业的市场竞争力和渗透力,正是我们要认真探索和实践的重大课题。 Creative industries can provide rich cultural products to meet the growing cultural and spiritual needs of people. Transnational cultural enterprises have emerged in the creative industries. Cross-regional and cross-border cooperation has taken place in the production, production and consumption of cultural products. An entirely new era of unprecedented expansion of the creative industries is coming. In this particular era, how to seize the opportunity and implement the Creative China Initiative so as to greatly enhance the market competitiveness and penetration of our country’s industry is a major issue that we must conscientiously explore and practice.