近年来微博像雨后春笋般在大学生当中进行爆炸式的传播,成为他们迅速获取知识和信息的重要渠道。尤其在当今这个信息爆炸的时代,通过微博进行信息的传播对当代大学生有着重要影响。本文主要根据微博的相关概述,进而分析其对当代大学生的影响,并对其影响作出相应的应对策略,使微博在大学生运用中发挥更好的作用。 In recent years, microblogging mushroomed among college students exploded, becoming an important channel for them to quickly gain knowledge and information. Especially in the current era of information explosion, the dissemination of information through microblogging has an important impact on contemporary college students. This article mainly based on the relevant summary of Weibo, and then analyzes its impact on contemporary college students, and make corresponding response strategies to its impact, so that Weibo plays a better role in college students’ utilization.