文章通过对电动车充电站的产品分析和市场调研,为更好的在其设计中探索使用者的情感需求,应用感性工学中的感性语汇分类法,采用问卷调查和层次递推方式建立树状分析图,将使用者对电动车充电站的的感性需要转化为细节设计的形态要素,从而有效的建立人们的感性诉求与充电站设计要素之间的对应关系,为电动车充电站的设计提供有价值的参考。 In this paper, through the product analysis and market research of electric vehicle charging station, in order to better explore the emotional needs of users in its design, this paper uses the method of perceptual vocabulary classification in inductive engineering, and uses the questionnaire and hierarchical recursion to establish a tree Analysis of the map, the user of the EV charging station emotional needs into details of the design elements of morphology, which effectively establish the emotional appeal of the charging station design elements and the corresponding relationship between the design for the electric car charging station Valuable reference.