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梅林正广和集团是一个有着一百多年历史的生产食品的加工企业,为什么会在新世纪来临之际,突然转弯,开辟网上购物销售的新路?应该说,这是网络经济时代市场的召唤,是梅林正广和决策层面对挑战的一次成功的选择。 建立网络的起因 正广和1994年开始做桶装水,问题是,怎
Meilin Zhengguanghe Group is a processing enterprise that has a history of more than one hundred years and produces food. Why does it suddenly turn and open up new roads for online shopping sales at the dawn of the new century? It should be said that this is the summoning of the market in the era of network economy and is a successful choice of challenges for Merlin and the decision-making level. The cause of the establishment of the network Zheng Guanghe started to do bottled water in 1994. The question is: