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据瀛海威总经理助理陆群透露,自去年8月起,瀛海威的控股股东中兴发集团花380万元人民币聘请了世界著名的管理咨询公司麦肯锡(中国)为瀛海威制订战略规划,提出“把瀛海威事业作大、业务做深”的口号,改变过去“瀛海威”由一个公司从事单一业务的结构模式,变为一个集团的企业结构,全面转向以 Internet综合服务为核心的联盟运营,以期重新回到中国互联网的领导地位上来。
According to Lu Gang, assistant general manager of Haiwei Wei, since August last year, Zhongxingfa Group, the controlling shareholder of Haohaiwei, has spent 3.8 million yuan to hire a world-renowned management consulting firm McKinsey (China) to formulate a strategic plan for Wei Haiwei. The slogan of making Ganhaiwei a big business and deepening its business, changing the past from a structural model in which a company was engaged in a single business into a corporate structure of a group, and turned completely to the operation of the alliance centered on integrated Internet services. With a view to returning to China’s Internet leadership.