在经济全球化和信息化将时间紧密联结在一起的背景下,企业的外部竞争体现在基于顾客满意度的服务竞争与基于快速响应的时间竞争上,而两者竞争的焦点起点取决于企业战略管理,归根结底就是体现在人才的竞争上。同样作为企业的硬实力和软实力来讲,企业的内部竞争则体现在企业文化战略竞争及创新研发的能力竞争上,企业文化孕育的人 In the context of economic globalization and informationization closely linked together in time, the external competition of enterprises is reflected in the service competition based on customer satisfaction and the time competition based on rapid response, and the starting point of the competition between the two depends on the enterprise strategy Management, in the final analysis is reflected in the talent competition. The same as the firm’s hard power and soft power, the internal competition is reflected in the corporate culture of strategic competition and innovative research and development ability competition, corporate culture nurture people