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旅游市场上流通的旅游产品讲究对于包装上的设计与研究,包装设计的好坏直接关系到产品的市场销售及消费者购买时的选择性,因此,旅游产品包装要根据产品的特点及相关属性进行合理化的设计,从造型、色彩搭配、图文编排等诸多方面进行设计,来达到合理化的完整包装设计输出,为旅游产品购买者提供赏心悦目的旅游产品。本文就从以上几个方面出发进行研究和探讨,促进旅游产品包装设计的完美展现。
Paying attention to the circulation of tourism products in the tourism market For packaging design and research, packaging design is directly related to the quality of the product market sales and consumer choice when buying, therefore, tourism product packaging according to the characteristics of the product and related attributes To rationalize the design, from modeling, color matching, graphics and many other aspects of design, to achieve a rationalization of the complete package design output, for the purchase of tourism products to provide pleasing tourist products. This article will proceed from the above aspects of research and discussion, and promote the perfect display of tourism product packaging design.