随着全球经济一体化的逐渐形成,消费者对企业服务水准的期望和要求日益升高,一个“以客户为中心”的服务经济时代已经真正来临。如今电力需求的持续快速增长,为电力加快发展提供了良好的外部环境,然而随着时代的前进和改革的深入,传统的营销观念,服务意识和工作方式都面临严峻的挑战。因此,建立新型的电力企业与客户的关系,运用现代的营销方式,是大势 With the gradual formation of global economic integration, the expectations and demands of consumers for the service level of enterprises have been on the rise. A service-oriented economy has come true. However, with the progress of the times and the deepening of reform, the traditional marketing concepts, service awareness and working methods all face severe challenges. Therefore, the establishment of a new type of power companies and customers, the use of modern marketing methods, is the trend